How do you manage banner ads and sell positions to potential advertisers?
How do you manage banner ads and sell positions to potential advertisers?
Very inefficiently, I'm afraid. I charge them by the year and expect them to pay in advance. I then track it in a spreadsheet. I'm sure there are more sophisticated ways
I did try a couple of banner ad services, but wasn't impressed with how they handled the inventory. I get better results from posting a "Advertise Here" page on the site and waiting for advertisers to contact me.
What do you do, Luke?
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