In the interests of keeping this thread on topic but still resolving the confusion that has arisen over exactly what 'Title' actually is, I thought I'd start a new thread about it.
Simply put:
Title Element
<title> is an HTML document 'HEAD' element (often referred to by developers as the title tag) that requires opening and closing HTML tags like this -
<title>Your page title goes here</title>.
It's used in the HEAD section of the document and shows the text it contains in the top browser bar and in the SERP listings as a link to your page. It's important both for humans and for SEO. <title> is not meta data.
Title Attribute
title="" is an 'attribute' of an HTML tag and is used to provide extra information about an image or a link for example. It doesn't have opening and closing tags itself, it goes inside the tags like this:
<img src="lion.jpg" title="Picture of a lion" />
Browsers and other user agents like screen readers render the title attribute in different ways but generally it's used for reasons of Accessibility. It's more useful for real people than for SEO.
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Originally Posted by Clinton
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