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Thread: FP - The "short" list of things to consider before buying a site

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    Post FP - The "short" list of things to consider before buying a site

    I'm new to site flipping and I was trying to figure out how to evaluate a site so as not to get burned. This is what I gathered while researching. When I was done and reading through it all I though "hey, maybe someone else would find this short list helpful". This really ain't the shortest list though.

    Link: Site Flipping Tutorial
    Major points:
    The thread that started it all.
    Good overview; not intended as "point and click" instructions.
    Breakdown of the types of investments by price range.
    More than just how to pick a site.

    Link: How to Avoid Getting Scammed (read before it's too late!)
    Major points:
    1. If it seems too good to be true then it probably is!
    2. Traffic and revenue don't seem to be in correlation.
    3. Seller unwilling to disclose (enough) statistics.
    4. Seller's got no reputation or even worse - bad reputation.
    5. Unprofessional listing copy.
    6. Price too low.
    7. Seller demands payment via unsafe/dodgy channels.

    Link: Guest Post: 7 Things to Look Out for When Buying a Website (Flippa blog)
    Major points:
    1. History of the Website
    2. Revenue Streams
    3. Revenue Trends
    4. Traffic Quality
    5. Replication Possibilities
    6. Time and Expertise Needed to Maintain the Website
    7. Accuracy of Provided Figures

    Link: What Are The First Things You Check On An Auction
    Major points:
    Any improvements possible without outsourcing (in my case, design)
    Any outsource worthy improvements possible (long term flip)
    Domain name (English or not. Product or not.) (brandable? short? easy to remember?)
    Historic revenue and trends
    Possibilities of increasing revenue
    Price
    Revenue
    Search engine rankings and pr
    Sustainability of revenue
    The site itself (Open it in browser, view ad placements and see where you can increase revenue)
    Traffic (Search Engish or not. USA/Canada or not)

    Link: Things to Look for When Buying Sites
    Major points:
    Consistent and scalable traffic that has been monetized
    Maintenance
    Verified Owner
    Snatch it up!
    Help someone

    Link: Time consuming web purchase's...
    Major points:
    Neat tricks to find profitable and quick purchases/turn arounds.
    Buy sites below their market value so even if you don't touch the site you will be in profit.
    Don't waste time on tasks that won't directly increase the value of the site (either actual or perceived).
    Don't be afraid to negotiate and make purchases based on YOUR terms, not the seller's.

    Link: Google Analytics - be careful with it!
    Major points:
    If the Google Analytics and Google Adwords accounts aren't linked a seller can easily run paid traffic to their site, yet claim that the traffic comes from search engines making the site look worth more.
    It is extremely important to take a closer look into SE rankings.

    Link: (question) site not verified by seller
    Major points:
    Why this is and is not a problem and some tips.

    Link: Assessing a website for sale
    Major points:
    Specifically about website directories.
    There is money to be made here even with their increase in popularity.
    Lots of opinions.

    Link: Non-Established Sites Flip Bad Now?
    Major points:
    Thread has to do with new sites, non-established sites, turnkey sites, whatever you want to call them.
    Getting harder to make money at unless doing it over the long term.
    Lots of back and forth on this one.

    Link: Opinions on PDF Search Engine sites?
    Major points:
    Depends on where the traffic is comming from.
    Possibility of getting de-indexed.

    Link: Buying Amazon Store Sites?
    Major points:
    These types of sites are available.
    They can be profitable.

  2. The Following 20 Users Say Thank You to succor For This Useful Post:

    Bot (15 July 2011), BrettM (11 March 2011), Bryan (11 March 2011), Cameramac (21 April 2011), flipcrowd (30 March 2011), grynge (17 May 2012), Imminentdomains (11 March 2011), jrickman (11 March 2011), Kay (28 April 2012), Kempa777 (16 October 2013), KenW3 (27 April 2012), Lobigalo (1 December 2013), markreed757 (13 March 2011), MickOS (11 March 2011), MojoFlip (11 March 2011), PrymeTyme (17 March 2011), rock (11 May 2011), thebrokenbox (11 March 2011), TheodoreK (27 April 2012), Thomas (11 March 2011)

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    Re: The "short" list of things to consider before buying a site

    Succor,

    The efforts you spent on creating this post is phenomenal! Definitely will save the members lots of time based on your recommendations.

    Keep it up, buddy!


    Mojo

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    Re: The "short" list of things to consider before buying a site

    Great job, succor. I was actually thinking of doing something like this myself for everybody to benefit so you saved me some time

    One thing's for sure - new or not new, there's already SO much good information here on FP that anyone who does a bit of reading and surfing (similarly like you've done) is almost guaranteed not to fail.

    Have made this thread a sticky.

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    Re: The "short" list of things to consider before buying a site

    Thanks. I hope it helps.

    When I'm trying to figure something out I like to skim and then go back and read making notes and organizing it. Then I have my study guide and a quick reference list for future use if I ever need it.

    I get confused if I hop from subject to subject; the list allows me to stay on task. Staying on task is crucial for me because I am easily Oh look a squirrel! (after several minutes observing the squirrel and wondering if he uses his tail to keep warm and wondering how he keeps up with where he buried all of his nuts and thinking it must be nice to live in the treetops).... Now where was I? Oh, yes, I get easily sidetracked.

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    aka "meathead1234" Thomas is a Premium Member
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    Re: The "short" list of things to consider before buying a site

    Quote Originally Posted by succor View Post
    I get confused if I hop from subject to subject; the list allows me to stay on task. Staying on task is crucial for me because I am easily Oh look a squirrel! (after several minutes observing the squirrel and wondering if he uses his tail to keep warm and wondering how he keeps up with where he buried all of his nuts and thinking it must be nice to live in the treetops).... Now where was I? Oh, yes, I get easily sidetracked.
    So more importantly... where is this squirrel now?!

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    Re: The "short" list of things to consider before buying a site

    Thanks for the great thread Succor. I am a total newbie to site flipping so every little bit of information is very helpful. You have put so much into one place it makes it a lot easier for newbs such as myself.
    I too am easily distracted and this sure helps.

    Thanks,

    Joe

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    Re: The "short" list of things to consider before buying a site

    This will be one of many awesome posts on Flipping Planet. I'm just excited about the future knowing that everyone here now will be able to say "Yup, we've been here since the beginning. We helped build this forum!"

    It's never too late for many of you to start building relationships, credibility, and a reputation by contributing to this forum even if you don't feel like you know anything. Questions help as well as mentioning the little things that you learn along the way that could help someone else in your shoes.

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    Bryan (31 March 2011), CrazyEarner (5 April 2011), succor (27 April 2012), Thomas (29 March 2011)

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    Re: The "short" list of things to consider before buying a site

    Update: flipfilter has posted a list of questions in the following thread, that I think people watching this thread will want to include in succor's list. Great stuff all around!

    http://experienced-people.net/forums...ll=1#post44095
    Last edited by Clinton; 17 May 2012 at 9:25 am. Reason: changed link pointing to an FP post. Now points to the new location of that post.

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    Re: The "short" list of things to consider before buying a site

    Quote Originally Posted by Thomas View Post
    So more importantly... where is this squirrel now?!
    Nah the important question is where did he hide my shovel?

    The hardest part about starting a forum is getting users involved and adding content. It is threads like this one that get the ball rolling. Thanks for the great post. This site has grown in just the short time I have been here.

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    This is one of the better FlippingPlanet threads that we imported and is well worth bumping.

    I'll have you know that all the links in the OP were pointing to FP destinations, as you'd expect, and succor very kindly went hunting all the new locations down. KenW3 updated the OP. Many thanks to both of them.
    Find the right business brokers to maximise the value you extract from your business and improve the chances of selling your business.

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