QR codes have been heavily adapted in Japan, over 70% of people scan something every day.
Over the past few weeks I have started testing it in my some of my ad copies (driving people to wap pages). Has anyone else tested it? So far Facebook approved all ads with the code as the image!
For offline marketing lovers: I have been thinking about making some stickers with captions below a QR code and sticking them around town as a test. Like on gas pumps with a gas card submit. The goal would be to make it look like it is supposed to be there
But talking with a smart friend, one of the greatest ideas that came up (in our opinion, anyway) was putting QR codes for a dating site on bar coasters (with a good "call to action" text, of course).
Get a bunch of lonely guys sitting alone at the bar looking for a date to sign up.
The only cost would be:
1) buying the coasters
2) selling the bar on the idea of using your coasters (free to them).
What do yo think about these QR ideas ?